Marketing

How We Can Grow and Reach More People?

Successful brands have clearly defined character traits. These traits give a sense of personality which can evoke a positive emotional response in supporters or customers. It is this emotional reaction that helps create brand loyalty.

We will enable you to build a robust brand architecture that underpins and supports delivery of your market development plans.

Ways We Can Help You

  1. Developing Your Brand Architecture

  2. Defining Your Brand Personality and Tone of Voice

  3. Creating Marketing Development Plans

The journey you have taken us all through has been a real investment and we have learned so much from you.
— Eilis Rainsford, Chief Executive Officer, Step One
 
 

Case Study

Step One

Task

Develop a market development strategy

Action

We facilitated a series of virtual workshops with trustees and senior managers to identify key challenges, strategic objectives and key performance indicators. We built comprehensive marketing channel growth projections and presented these as investment proposals to the trustees.

Result

The trustees agreed to a specific investment plan that would set the organisation on the path to growth.